A chance supermarket encounter between a 79 year old Bangladeshi woman and a 32 year old techie became the inspiration for our work with ShareThyme, a digital platform to help combat loneliness.

Since its launch, it’s attracted a community of enthusiastic supporters and united young and old people through a shared love of cooking.

We’ve been working with Red Badger and our agency partners 10x on this project and are proud that this picked up further recognition (after receiving an Honorable Mention in Fast Company’s World Changing Ideas 2020) as it has been awarded a Certificate of Excellence in the Best in Digital Brand Platforms category in the In2 SABRE Awards EMEA.

You can read more about the project on Red Badger’s website here.